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Video Marketing – The Wave of the Future

The majority of consumers prefer video content to reading. Creative video advertising is shared on the Internet in very little time and gets millions of views. This is indicative of the shift toward e-learning and the new expression in curriculum development is “Show, don’t tell.” Vision is our most dominant sense and most information transmitted…
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Why Doesn’t My Website Show Up in Google Search?

It is important for every business owner to learn about Search Engine Optimization (SEO) to maximize their online presence. Sixty-three percent of Americans access the web each day and that number increases all the time. It is not enough to have an online presence if your website doesn’t show up on, or very near to,…
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Why Your Business Needs a Website

Small businesses and large businesses need a website if they are interested in growing their brand. Creating the perfect website or ecommerce store can make the difference between success and failure. Having a small business website is about providing something of value to people and most potential customers have come to expect some sort of…
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The Difference Between SEO and Content Marketing

SEO and content marketing are two important tools in digital marketing. When used correctly, the chances of succeeding online are greatly increased. Many businesses have trouble discerning between SEO and content marketing. If you want to succeed in your online marketing campaign, it is important that you know the differences between the two. SEO is…
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