To optimize a business for local searches, follow these SEO tips:
- Optimize your website for geo-targeted keywords.
- Include “About Us” and “Contact Us” pages.
- Get yourself rated and let your customers give their feedback.
- Make use of social media to create an online presence.
- Create different landing pages for different locations.
- Get links from other related local businesses.
- Get listed in business directories.
- Create a mobile version of your site.