Situation: Client belonged to Floral Organization and they had a company website that was built on a portal. The website was not search engine friendly and they were not visible for a keyword search. A third Party had purchased the clients domain name and was holding it captive.
Strategy. We leveraged the domain name for under $15.00 . We built a new search engine friendly website and the first week of campaign 35 new orders were placed online and walk in customers solicit the retail shop.